Celebrity brand marketing has become a major promotional strategy for many companies, especially during red carpet season. Just ask Debbie Durkin, a.k.a. Hollywood’s top celebrity marketing guru and luxury lounge producer. Last month, she put on her 12th annual EcoLuxe Lounge at the Beverly Hilton Hotel in Beverly Hills, CA and it provided the perfect space for companies to connect with stars. Brands were able to toast to red carpet season with Emmy nominees like American Horror Story star Naomi Grossman.
Many other stars attended the posh affair, including Lou Ferrigno, The Handmaid’s Tale actress Kelly Jenrette, Patrika Darbo of Days of Our Lives, and Vanderpump Rules stars James Kennedy and Raquel Leviss. They enjoyed checking out Chariot Travelware‘s luxe hard and soft case luggage, BudTrader.com (a free classified ad platform for the legal cannabis industry), organic beauty essentials by Beauty Kitchen Junkie by Heather Marianna, Pop Art by Gabe Gault, Villa Eyewear sunglasses, and Jamaica Tourist Board.
Stars also checked out Kindred Bravely‘s nursing wear, Blackfin titanium eyewear, and chic sunglasses from Italia Independent. Also in attendance were the Armani Wells discount resale designer clothing store, Planet Beach/Hotworx Spa, Strictly Vegan Jamaican cuisine, and gift bags by artist Jeff Carter. The Pet Moms TV show filmed interviews with pet parents at the event and attendees also checked out the charity partner With Our Words (WOW voices), a non-profit youth literacy group of diverse slam poets from Stockton, CA.
Like all of Debbie Durkin’s EcoLuxe Lounges, this event helped brands connect with big name stars and attending media. Actors and influencers enjoyed a tasty champagne brunch courtesy of the Beverly Hills Hotel and also took photos in front of a gorgeous arrivals wall by cannabis floral designer Leslie K. Monroy. Stay tuned for Debbie Durkin’s next big event–ECOLUXE PARK CITY at Sundance on January 26, 2019!
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