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Interview with Samuel Dinnar Co-author of Entrepreneurial Negotiation
Eighty to ninety percent of all start-ups will fail. While there are many reasons for this, one of the biggest problems new ventures face are poor negotiation skills. According to Samuel Dinnar, a Harvard instructor and business mediator, the single biggest threat to entrepreneurial success is an inability to handle the negotiations that arise in the evolution of a start-up.
“Capt’n” Henderson and Sherilyn Colleen interview Samuel Dinnar (www.EntrepreneurialNegotiation.com), on how Home-based entrepreneurs must be able 
to prevent, detect, and respond to potential negotiation mistakes in each of their interactions. In his new book, ENTREPRENEURIAL NEGOTIATION: Understanding and Managing The Relationships That Determine Your Entrepreneurial Success, Dinnar points to the mix of emotion, uncertainty, complexity, and relationships that makes entrepreneurial negotiation so difficult. Subscribe to Home Business TV (https://tinyurl.com/ya4vs6qe) * Safety Technology (www.HelpDefendPeople.com)
Subjects discussed in podcast include:
- Why the ability to negotiate is crucial in growing a start-up or other entrepreneurial enterprise
- What is different about the way entrepreneurs negotiate?
- The most common mistakes that entrepreneurs make
- How can entrepreneurs channel mistakes to learn to negotiate better?
- The best ways for an entrepreneur to prepare for a negotiation
- Why is it essential to understand the other participant’s viewpoint in a negotiation?
Episode Sponsor: Safety Technology * www.HelpDefendPeople.com
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