Being a home business owner requires quite a bit of ingenuity in order to achieve success. It is not quite as easy for a home-based business to find new customers. Home business budgets are much smaller than a regular corporate marketing budget. Thankfully, there are ways to promote your home business without breaking the bank. All you need are the right promotional products to market your business for lower costs than the price to print marketing materials. The following items can help promote your home business so you can start building brand awareness.
Branded Tote Bags
Promotional tote bags are some of the most effective promotional products to market your home business. They are cost-effective promotional items that you can give away. Consumers are much more likely to use your branded tote bag in public than they would be to wear a branded business t-shirt. Many more people will get exposed to your home business brand, maximizing the impact of these products. It is very difficult to beat the cost-benefit ratio of tote bags for marketing purposes. That is why they are one of the top five items to promote your home business frugally.
Custom Koozies
Branded koozies, or insulated beverage holders, can successfully market your business. These insulated promotional koozies can be used by anyone to keep their drink cool in the hot sun, or even just to prevent drink “sweat” from getting all over their car or desk. In addition, they are affordable and unique promotional products you can find online. As a home business owner, you want to make sure that the products are inexpensive and that promotional giveaway recipients actually use whatever it is you give them to market your business. Branded beer koozies as giveaways will check both of those boxes.
Branded Pens
Branded pens are most commonly used, and for a good reason. Promotional pens with business logos work as home office supplies while also advertising your at-home business. Home-based businesses can market themselves by giving out a ton of cheap pens to friends and family as business gifts. Inevitably, others will come into ownership of the pen, or at least see it. Thus, your brand awareness increases wherever they use the pen. That can definitely give your marketing strategies a boost and draw customers to your door. Ultimately, that is why so many home businesses give out branded pens.
Logo Fridge Clips
Branded magnetic clips are useful in the office or at home. They can hold important papers in your office, or at the offices and homes of your friends, family and customers. Of course, branded fridge clips are not going to be seen by as many people as a branded tote bag would. However, they are still affordable and can successfully boost your business without going over the budget.
Custom Cell Phone Pockets
Adhesive cell phone pockets can be branded with your business logo to promote your home-based operation. The one thing everyone carries with them everywhere, every single day is their cell phone. Branded cell phone pockets offer a cheap way to generate a buzz for your business. Tons of people will see your business logo, generating brand recognition and potential customers. Moreover, the recipient would be reminded of your company several times per day. Giving them away is an easy method to advertise a home business and build success from the ground up.
Branded promotional items and setting up giveaways of items are some of the best marketing tools for advertising a home business. However, they can also be quite costly if you do not choose the right products. Thankfully, there are reasonably priced items on the market. The products listed above are top items to promote your home business and still have money left over to run your day-to-day operations.
