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In this engaging episode, publicity expert Shannah Carol discusses how YOU can be your own Hollywood-style PR agent. Red carpet expert Shannah Carol shares secrets on simple ways you can promote your home-based business with public relations:
- How to make you and your business newsworthy & interesting
- Essentials of a simple PR plan for a home business
- Using public relations to build your personal brand
- Essentials of an engaging press release
- Reaching the right media outlets for your business
- Cutting through all the clutter to make yourself heard
- Getting customers to talk about your product or service
- Conducting radio & TV interviews
- Whether you should use an outside PR agent
- Using social media to leverage your PR
With the rise of the Internet and social media, PR is no longer a playground reserved for the wealthy or large corporate business owners. Put PR to work building your personal brand and your home-based business – with Hollywood-style PR!
Episode Sponsor: Deborah Kay, Global Venture Services, www.workparttimelivefulltime.com
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