The modern consumer wants to buy from a company which they can relate to and contact at anytime. Businesses that use unforgettable vanity numbers and call tracking services in their advertising strategy increase client response by 25–50%. A vanity phone number is one that has a memorable sequence of numbers that is tailored for the business. Although businesses are opting for social media and website advertisements, they should not forsake telephone services because sometimes all you want is to make a call.
So, why are vanity numbers vital for business?
- They are memorable
With everything that’s going on, it is hard to remember business phone numbers. Besides, recalling the contacts of your loved ones is enough of a hurdle. That is where vanity phone numbers for businesses come in. For instance, the phone number for marketing software provider HubSpot is 1 88 HUB SPOT. This is very easy to recall, and it cannot get easier than that. If you do not have a seven-letter company name, you can get creative when selecting your vanity number. Regardless of what you select, a vanity phone number is easier to remember than a host of digits.
- They are professional
If you are starting out in business and trying to build a name for your firm, having a vanity phone number is a straightforward way of communicating to prospects and customers that you are serious about your venture. It conveys your dedication towards offering high-quality services to your clients. It also shows that you care for them. Besides, calling such numbers is affordable and it can be incorporated with most VoIP service providers. This would allow you to have technological flexibility that wouldn’t be experienced with a local number. All the same, remember that some customers will want to use a local number, so make sure you have one.
- They tell clients who you are
Using a vanity number allows individuals to know the services you offer at a glance. Make sure that the business services are well incorporated in the number. Ideal examples would be 1-356-LAWYER or 2-755-DRESSES. Remember to keep it simple and refrain from using usual spellings that might confuse your clients.
- They double as marketing tools
Many businesses choose to print their phone number and company name on their vehicles. You would easily remember a vanity phone number that is imprinted on a van that passes by you. The number and name do not just stick in the client’s head; it is because they can be recalled easily. Your number should depict what you do, to make it easy for strangers to notice your services and cram the number.
- They give your brand a name
If you are trying to create a name for your company, you need to incorporate vanity numbers as they have a range of features to attract new clients. Considering that the numbers act as an identity for your firm and can be recalled easily, they are ideal for word of mouth marketing. This is because clients can share your vanity number with family and friends, who would recall them easily.
- They enhance your flexibility
When you have a vanity number in your business phone solution, you are assured of ultimate flexibility. If you are offering your services all over the nation, a client who calls the vanity number will have the call directed to your cell phone or office phone. That way, you can experience total portability while you are offering excellent customer service.
- They expedite your return on investment
Inbound calls have been found to return revenue 10 times faster than web leads. This means that if you can boost your calls, you will increase your sales as well. Every company desires to have marketing strategies that appeal to clients. Having a vanity phone number is one of the best and most reliable ways of increasing your return on investments. When your sales team lands all those extra calls, they can use them to boost sales for your new or existing business.
Generally, vanity phone numbers allow you to create a brand, establish an identity and leave a lasting impression on your target niche. If you wish to look reputable and professional, you need to consider getting one of these numbers. They will also help you to enlarge your customer base.
