If you are reading this text, then you probably would like to be more popular on the mighty social networking site known as Twitter. More people are creating their microblogs every day, and what they desire most is achieving as big a number of followers as possible. The competition is high, but there are effective ways to obtain more followers. Let’s see the methods that are proven to help in the pursuit of Twitter glory.
Getting Noticed Quickly
To beat your competitors, you have to think about how to be smart and spend less time on promotion. A great way to jump-start this is by assessing Twitter stats and what’s trending. At the very beginning of your career, your first 500 Twitter followers are crucial to gain and can boost your profile very well.
The main goal of gaining followers on Twitter is to drive the attention of more and more users to your blog. Speed is vital in this competition, and finding unique ways to gain followers can serve as a huge boost. These methods are discussed below.
Engage Your Followers
Constantly growing followers is not enough; you need to retain your audience if you want to keep developing. There are many different methods you can try out to increase your engagement. Some of them are simple, some are more complicated. But they all are based on mutual dialogue. The most common and sufficient ways to engage your followers and turn occasional viewers to subscribers are:
- Reply to people as much as possible
- Tag your most active followers
- Start conversations with other bloggers
- Retweet replies from your followers that you like
- Follow other people as well
There can be much more variations of these tips, but everything depends on the target group that you want to reach out to.
Use Twitter Ads
Twitter offers good promotion tools as well. If you want to hit the target audience directly, consider using Twitter advertising. Its algorithm is simple — after you pay for Twitter ads, your profile will be shown to your potential audience as a suggestion for following.
With Twitter ads, you can also promote a certain post. It will appear in the newsfeed of users that you choose as a target audience.
Tip: make sure that your bio is well-written and attractive to people. If it is boring and not informative, no ads will help.
People Have to Find You Easily
For the sake of making your account easily searchable, add relevant hashtags to your posts. For business blogs, these should be the hashtags that a potential customer would use. As for personal lifestyle blogs, the field to embrace is bigger. You need to concentrate on your most-exploited topics and add suitable hashtags.
Another useful hack for hashtags is providing user engagement with them. Hashtags like “#ThrowbackThursday” or “#embarassingfirstdates” can easily start a long and fruitful conversation amongst your followers and attract new users as well. Thus, never underestimate the power of hashtags on social media!
Perfect Timing
No other method would be effective if your target audience is missing out on your content. It is extremely important to post your tweets at the right time if you want to get more followers. By the recent researches, the best time to tweet is lunchtime during the workweek. According to the same infographics, tweeting on weekends has proven to be noneffective. Always consider what the average age and social status of your target group are. That will allow you to schedule your posts at the perfect moment.
Keep in Touch with Other Popular Users in Your Niche
Twitter is about communication, like all other social platforms. If you don’t like getting in touch with other people, nothing is going to work for you. Grumpy bloggers are rare, and they only serve as proof of this rule. Networking with other bloggers in your niche is a quick and effective method to gain more followers. Here is what you should do to attract other bloggers’ audiences:
- Enter their discussions (but only if you really have something to say)
- Reply to their tweets
- Tag other bloggers in your posts
- Retweet their posts
Tweet Regularly
Another key way to increase your metrics is to be consistent. Unlike the one for Instagram or Facebook, promotion on Twitter is more persistent. If you see that your growth is slowing down, start tweeting more often. That would be the first cure to try. Somewhere between three and seven tweets a day is a golden mark. You will notice if you are becoming spammy, as your followers’ engagement will lower.
Add Visual Content
Twitter is a community that interacts with texting in the first place. That is the original design of this social platform. However, Twitter’s changes are also unstoppable. It is proven that visual materials attract people better than plain texts.
So you can add videos and pictures to your posts as well. The text would still be important and the images will prevent an occasional viewer from fast scrolling through your tweet. Also, images and videos are great conversation boosts. Thus, your posts that include visuals will definitely create more buzz.
Optimize Your Profile
Users will decide if they want to follow you within the first glance over your profile, so make sure that you are ready to leave a good first impression. Here are some tips:
- Profile photo has to be a portrait of high resolution. It could also be a logo, but a high-quality picture is a must.
- Header photo. That one reflects what your blog is about, yet, don’t overload it with information. It has to be aesthetically pleasing too.
- Pinned tweet. Choose a catchphrase or any other tweet you consider as your best.
- Well-written bio. It is limited, so try to squeeze all you want to say about you briefly in 160 characters. Whether it is witty or strict is up to you, but it must sell you as a candy.
Cross-Platform Promotion
Encourage your followers from other social platforms, such as Facebook, Instagram, Pinterest, YouTube, Twitch, etc. Include the link to your Twitter profile everywhere. If you have a website, also add in a link to your Twitter profile there. Doing this will pull new users to your profile… and Twitter is grateful for the traffic! Your rates will rise higher and the chance of you becoming a suggested blog will boost as well.
A Few Final Words
Becoming popular on Twitter is no easy task. And every day this challenge gets harder, as new competitors embark on the same journey as you do. Put a big effort into communicating with your followers. Without it, you will end up sitting over an empty space instead of a live community. Remember that on Twitter, followers can provide more followers. Relax and do your thing. People will always be eager to follow someone who is independent and has a full life rather than a person who is constantly peering into the smartphone chasing every potential follower.
