William Bronchick is a renowned chef, known for his culinary talents in Denver. Having had his catering business for the past ten years, he brought his delicious entrees to charities and noted Fortune 500 companies. For the past 20 years, William Bronchick has carried great culinary skills all across the United States.
William Bronchick also is an avid traveler, exploring the world for the best in cuisine and beverages. From his travels, Bronchick has started a regular blog with a loyal following.
Today, we will look at William Bronchick’s five tips on how to open a restaurant.
Knowledge of Your Competition
Without knowing your competition, you will not have an effective sales and marketing strategy. You should be looking at what other restaurants are thriving in the central area you are locating your restaurant.
Compare the pricing and entrees offered at what will be your competition. This information will be useful in determining costs of food and setting up your menu, pricing, and selections. If your restaurant is going to be near a lake or ocean, consider seafood as your menu options. Don’t forget to bring your unique feel, menu, and atmosphere to your restaurant.
Research and Planning
As with any successful restaurant, it is only as good as your business model and plan. After all your permits are in place, it is now time to come up with your unique concept for your restaurant. Your idea has to be following the type of food you will be serving.
You should be asking yourself what kind of restaurant you are opening. Fast food or exquisite-type dining? Other areas to consider are if it will have indoor seating, your days and hours of operation, and if you are serving breakfast, lunch, or dinner.
Restaurant Business Is Hard Work
Of course, starting and running any business is challenging work. However, running a successful restaurant is hard work. The payoff is a rewarding experience that will make your hard-earned work worth the effort. Anything worth succeeding at in life requires hard work.
As in any business, your desire to succeed will determine your drive. When your energy feels diminished, realize that anything worth attaining in life requires dedication, hard work, and an overwhelming desire to succeed at all efforts.
Good Location Is Essential
Location, location, location! A good site is imperative to any business, and the restaurant business, of course, is not excluded. Investigate the successful restaurants in the area you are considering.
Shop around the location you are thinking of using. By shopping around the immediate area of your proposed site, you will gain useful marketing and sales advice firsthand.
It is essential to see how restaurants in your area are doing. You will need to know the busy times, the slow times, the busy days, and the lazy days. Also, remember what menu items and entrees are favorites in the area. Checking out this information will give you a great idea of what kind and the amount of traffic to expect at your business. Foremost, if not many people are visiting the restaurants and shops, your restaurant traffic will be slow.
Menu Is the Key
Of all the preparations a potential restaurant owner has to do, the favorite is developing the restaurant’s menu. Creating a menu is exhilarating! However, your menu should reflect the atmosphere and tone of your restaurant. You would not sell hamburgers at a Chinese restaurant!
Popular diets of the area and favorite types of entrees is essential to knowing what menu to develop for your restaurant. Don’t forget your customers who prefer to eat healthy for the majority of their meal choices.
Take into consideration those customers who are on diets. You should have menu choices for those who enjoy healthy eating, those on diets, and customers whom are vegetarian. You will be surprised how complementary those guests will be by having their dietary needs available to them.
As you can see, opening your restaurant is hard work as is building customer relationships, with rewarding efforts for those chefs who desire to own their restaurant. Bill Bronchick has over twenty very successful years in the restaurant industry.
As Bill Bronchick can attest, opening a restaurant will require long hours in the initial months of operation. If you truly desire your restaurant, your hard work and dedication will reward you and your restaurant.
Make sure and do all your homework before you open your restaurant so you don’t sabotage your restaurant from the start. Cutting corners will shortchange your success. Your preparation only supersedes your unique culinary talents. Without a great location and a menu all people in the community will enjoy, your hard work and culinary skills will go to waste.
