Buying a mobile LED screen and renting it out is an increasingly popular business idea. LED technology is becoming more affordable, and as individuals are looking for unique ways to gather a crowd, LED screens are at the forefront. Here is a crash course on the basics of the products, the industry, and how to generate revenue.
What is a mobile LED screen?
A mobile LED screen is a large outdoor display that is constructed onto a set of wheels, such as a truck or trailer. Benefits include daytime viewing, durability, and ease of setup/operation. They can range in size from 8 feet wide all the way up to 30+ feet wide. They are designed for maximum visibility for large crowds from far away viewing distances. They are typically rented out to event companies, businesses, and individuals for special events. Types of content that can be displayed include videos, camera feeds, web streaming, advertisements, and live TV.
LED rental business startup basics
You need to start by purchasing the LED screen. Typical pricing can be anywhere from $10,000 to $100,000 depending on what you get. While this is a large initial investment, the good news is that the overhead is relatively low. Your primary operating costs are storage for the unit, fuel to run the displays, and travel. You can rent the screen out for up to $6,000 a day so you can recoup that cost pretty easily. Next you need to learn the product. The company that you purchased the screen from will teach you how to operate the equipment, and you can typically learn everything you need to know within just a couple hours. Next, you have to generate the business. Read on to learn about the types of clients and events that rent screens.
LED screen rental event ideas
- Drive-in events – In the midst of today’s global pandemic, close-quartered public gatherings are a thing of the past. Drive-in displays allow people to gather in the community while safely quarantined from their car. Popular drive-in events include socially distanced tailgates, graduation ceremonies, church services, celebrations of life, and concerts.
- Roadside advertising – Events managers or cities will oftentimes rent temporary digital signage boards to display messaging, directions, and advertising.
- Community events – Parks and recreation employees will rent out LED screens for movies in the park or other special events.
- Private clubs – Country clubs will oftentimes hold special events that require outdoor viewing, making temporary LED screens the perfect application.
- Large-scale events – Concerts, festivals, golf tournaments, marathons/fun-runs, fundraisers — the sky is the limit. Many large-scale events rent out LED screens to enhance engagement from their audience.
The bottom line
LED screens are increasing in popularity, and so are startup companies that provide this service. The event applications range from backyard parties to large-scale events. If you want to capitalize on this trend, follow the above steps and you can be on your way to a rewarding and successful business venture.