For years and years, we’ve read self-improvement books, and a central point that all the top authors make is about the importance of charity. You never really understand just how much of a difference it can make in your daily lives until you begin to give to the charities ten percent of your income consistently. To make it easy for the charity givers you can create fundraising website.
What’s a charity website all about? In a world where people are facing many challenges in life, charity websites have become an integral part of uplifting them. And with the need to raise more donations, charities are increasingly using the internet for their fundraising. People will use a charity website as a tool, medium and help for fundraising efforts.
NING is like a light where there’s darkness. NING is one of the donation websites that will show you the way. If you want to make a donation site with an easy interface and quick steps, this is the right place for you. NING will help guide you on how to start fundraising, how to start raising money for a charity and how to manage the fundraising process. NING Platform indeed provides donation functionality; they offer no geographical limitations and the best time frames for fundraising.
How to Get Young People Involved in Charitable Giving
It’s been shown that it’s difficult to raise donations in younger target groups. Normally people donate in two situations: around Christmas and after catastrophes that are widely covered in the media. That is okay. There’s nothing wrong with that but this is a problem for charitable organizations. They need a more regular influx of donations to plan and organize their work in the long term. Their work is not in emergency aid; it’s about sustainability, development aid.
It’s good to show young people precise data about the benefits charities can provide to society. It is not always easy to find fundraising organizations which are truly supporting society in a good way. If you want to involve young people in charity, here are a few things you can do.
Need to Reach the Young People
According to Rhodri Davies of Charities Aid Foundation (CAF), you need to communicate with young people and make them realize the importance and benefits of charity. Give them skills, recognition and involve them in work. One idea would be to hire young people in your organization and they will gain a better understanding and will influence their peers to get involved in charity. We all know that a patronizing communications strategy will not garner results with this age range.
Young People Care to See an Impact of Their Gift
Millennials care to see the impact of what they are donating. They want to know where their donation is going. Nobody wants to throw their money into a black hole. That’s why it is very important to show them what changes their gifts and donations are bringing to society.
Raising Young People to Be Volunteers
When you are able to guide youngsters to the act of volunteering, they may become influenced by the experience, and from there they may too become passionate about it. Research has shown that if someone has started to give to charity from an early age they will do so throughout their lifetime. You can strive to involve volunteers from an early age and they will have some real influence on the rest of the youth to get involved in charity.
Be Clear on Why Support Is Needed
Usually charitable organizations will show pictures of children in their advertisements. Different children from third world countries are used to show pitiful situations. This is done to try to motivate people to give. Should you do more for the younger age group? Should you show more of these pictures? Ask yourself, would you like to see even more shocking pictures that motivate people to give to charity and volunteer? The answer to all these questions is “No”.
Be very clear on why support is needed from young people instead of showing the same pictures which every other organization is showing.
Now are you wondering how to make a charity website? The answer is very simple. Digital tools like Ning can help you to create a website which is easy to use for both web admin and givers. These sites make giving easier than ever before and you can also display the results of your donations.
Many of you must be thinking that creating a website and all these options may be more expensive than a normal donation box placed in different places. Yes, that’s true but another truth is that it’s not only about collecting money; with these installations it’s about brand awareness. So, in the end, the donating party become part of the brand communication, and thus organizations will get donations more easily.
