Mark DiMassimo

Mark DiMassimo is the founder of DiMassimo Goldstein, named one of 2018’s Top 12 Financial Marketing Agencies and recognized as one of the 20 Most Valuable Partners in Financial Marketing by the Gramercy Institute. Mark is committed to applying the principles of behavior change marketing to help grow organizations and brands by helping people make better decisions and form more empowering habits. A digital pioneer with direct marketing roots, Mark began his career as an account executive in the direct marketing group at BBDO, where he moved to the creative department as a copywriter, later becoming an award winning integrated creative director. He founded DiMassimo Goldstein in 1996 with the goal of becoming the premier integrated creative brand advertising agency for marketers who sell directly to their customers. Previously, Mark had quickly risen through the ranks at some of the industry’s most respected agencies, including kirshenbaum bond + partners, J. Walter Thompson, Y&R’s Chapman Direct Advertising, Deutsch and BBDO, and became known for enormous successes in launching and re-launching brands through integrated campaigns. Mark is the Chair of the Creative Development Board of the Partnership for Drug-Free Kids, an organization he has served for twenty years. Mark has been on the faculty of the School of Visual Arts and NYU’s Integrated Marketing Program, his marketing theories have been taught at Stanford University, and he’s written an e-book, Digital@Speed. For more information, visit http://www.digobrands.com.