Small business enterprises are important for the economy and job creation. If you are considering a small start-up or you are already operating a small business, you may want to incorporate a unique and considerate touch. The popularity of shopper or tote bags over the last decade has given rise to a host of marketing initiatives which consumers adore. Here are some clever ways to market your small business with customized tote bags.
Make Your Business About Bags
If you need a great business idea, why not purchase blank tote bags and have them screen-printed or customize them to sell for profit? What a great way to flex your creative flair and earn an income too! Think of customizing tote bags and then selling them for:
- Schools – extra-murals or customized named totes for books and stationery
- Functions and events – design specific branded items for clients that need gifts or mementos
- Personalized – offer a service that can screen-print photos of loved ones or pets onto totes
- Weddings or milestone celebrations – think ‘Bride’, ‘Maid of honor’, ‘Flower girl’ etc.
- Wedding photographer – package the photo album, USB drives or printed photos in a tote bag with the couple’s wedding date
- Beach totes for a cause – sell branded totes with a specific charity or conservation cause at markets, online, or to smaller retailers
The sky is the limit with a tote bag. If you can think it, you can customize it — it really is that simple. All that is left to do is add a mark-up and watch your profit increase. No mess, no fuss!
Sustainable Shopping with a Tote Bag
Any business owner worth their weight in gold will know that being responsible for a company also means being environmentally savvy.
Many corporates can donate proceeds or host charity events which aid in the greener eco-friendly movement businesses are taking, but for small businesses this is not possible. What is possible, however, is the ability to skip single-use plastic bags and opt for customized canvas tote bags which you can find at suppliers such as https://www.bagzdepot.com/, in order to make your green contribution.
If you have opened a small grocer or retailer that sells goods that need packaging, offer a branded canvas tote bag instead of a plastic one to customers. Not only do the customized tote bags look stylish, they are stronger and easy to store too! Say no to single-use plastic shopping bags and go with a tote.
Great Tote Marketing Ideas
Even if you are not a retailer, you can use customized tote bags to your marketing advantage. If you have an e-commerce site, add a branded canvas tote bag to each purchase over a certain amount for them to utilize as they please. They may use these tote bags to do their grocery shopping, which is a great way to market your business in populated areas.
Small businesses can benefit from the greener stance of commercial sectors by personalizing canvas tote bags for regular paying clients as a memento of gratitude. If your small business depends on the personalized touch, a screen-printed canvas with their name on it is a great personal touch!
Whatever business you run, you can add a bespoke element to your process of finding, retaining or attracting customers. All you need is a tote bag, a screen-print supplier and a little imagination!
