Thinking of becoming an affiliate for online slots games? We are going to show you the main three things that you need to prioritise in order to make this venture a lasting success. But before we do this, we have to clarify exactly what we mean by an affiliate slots site.
The online casino industry is worth over £5.6 billion in the UK alone, and whilst there are many successful casino gaming brands, it’s not always so easy for them to reach their potential customers. This is where slots affiliate sites come in.
By having a slots affiliate site, you will be promoting casino brands on your webpages by including banners, text and everything else necessary to help potential customers go to these gaming websites.
If you manage to run your affiliate site successfully, then you should get some kind of revenue share from the casino. This will be based upon how much traffic you have managed to generate from your affiliate site. Now that we’ve covered the very basics of how slots affiliate sites work, it’s time to look at how you should build your affiliate website.
Making your affiliate site as user-friendly as possible
Gone are the days where you’d need a degree in computer science in order to build a functional website, as you can now use simple software such as WordPress or Blogger to create a site that meets your customers’ needs.
The main thing to remember is that you’ll want your site to be as user-friendly as possible. Avoid the temptation to include too many flashy graphics or videos, as these can significantly slow down loading times. Similarly, avoid pop-up banners as these can prove to be a real turn-off, and think about how you can make your affiliate site mobile-friendly for users on smartphones or tablets.
If you take a look at the way that this list of online casinos is displayed, you will see how it makes it easy for the user to browse and find their preferred site. Alongside a list of the software used on each site, the user can instantly see what the welcome bonus is, and compare the brand by checking out the review score.
Which casino brands to feature on your site?
As long as your website looks professional and is capable of generating enough traffic, most casino brands will be more than happy to have their products featured on your affiliate site. However, it’s also true that you can never be too choosy about which brands to feature.
After all, there are plenty of disreputable online gaming sites out there, and you will want to make sure that you are only showcasing those casinos that are fully licensed and capable of giving customers a safe gaming experience.
In addition to this, it’s worth doing a background check on each casino site to make sure that they have a good track record of paying up to their affiliates.
How can you get your casino affiliate site noticed?
Now the tricky bet — getting your affiliate site noticed amidst all of the similar websites. You can do this by creating content that gets your site to stand out from the competition. It can really help to employ some decent search engine optimization tactics here, but you should realise that getting your site ranked for keywords like ‘online casino’ is going to be no easy task.
This is why it pays to try and focus on specific niche gaming areas and don’t be afraid of using your own personal experience to guide your content. Above all, be honest with your content as it’s this honesty that will encourage any users to keep coming back. By showing your expertise in the products of your featured casinos, you’ll gradually build up a decent profile and help your affiliate site become a real success.
