From Financial Economics to Restoration Leadership
Lydia’s path to becoming the Franchise Owner and General Manager of PuroClean of Southern Westchester, NY, wasn’t a conventional one. With a degree in Financial Economics, she started her career in Business Management for Financial Advisors, thriving in a fast-paced environment where quick decision-making and problem-solving were essential. Her ability to provide personalized attention to clients not only shaped her leadership skills but also laid a strong foundation for managing PuroClean of Southern Westchester’s daily operations.
Despite transitioning into an entirely different industry, Lydia found that the principles of financial management—strategic planning, organization, and client relations—were just as crucial in restoration. Running a business that helps homeowners and businesses recover from fire, water, mold, and biohazard damage required the same level of precision, trust-building, and resilience she had honed in finance.
Lydia and her family chose PuroClean not only for the opportunity to own a business but also for its commitment to people, community, and exceptional service. They wanted a brand that valued compassion and supported its Franchise Owners, making PuroClean the perfect fit. Since opening, Lydia has worked tirelessly to establish PuroClean of Southern Westchester as a trusted resource in the Rivertowns and White Plains area, ensuring residents know exactly who to call when disaster strikes.
A Hands-On Leadership Approach
Growing up as the second of seven children and being actively involved in the church, Lydia was taught the importance of leading by example. That philosophy has carried through to her role at PuroClean. She believes that to earn the respect of her team, she must demonstrate a willingness to do the hard work herself. From visiting job sites to managing marketing efforts, Lydia remains deeply involved in every aspect of the business.
This hands-on approach has fostered a workplace culture built on trust, connection, and mutual respect. It has also helped Lydia establish credibility in an industry where women are often underrepresented.
Overcoming Challenges in a Male-Dominated Industry
One of the biggest hurdles Lydia faced early on was being taken seriously as an expert. She recalls a moment when she visited a client’s home alongside a new technician. After providing a scope and recommendation for mold removal, the client turned to the male technician for his opinion instead. It was a frustrating experience—one that many women in male-dominated fields can relate to.
Rather than letting these moments discourage her, Lydia used them as motivation. She committed herself to continuously improving her technical knowledge, proving her expertise through action. Today, her team is widely recognized for their skills and professionalism, and her leadership is respected by both clients and industry peers.
Making an Impact Through Restoration Services
Lydia and her team specialize in water and fire damage remediation, mold removal, hoarder pack-outs, and biohazard/deep cleaning services. They understand that their work goes beyond physical restoration—it’s about helping people rebuild their lives. Whether it’s a family dealing with the aftermath of a flood or a business recovering from fire damage, Lydia’s team approaches every job with empathy and professionalism.
Their dedication to Relentless Customer Service has not only earned them a strong reputation but also reinforced Lydia’s belief that women bring unique strengths to the restoration industry. The ability to balance technical expertise with compassionate care is a key factor in their success.
Advice for Women Entrepreneurs in the Industry
Lydia’s journey has taught her valuable lessons about resilience, confidence, and leadership. Her advice to women looking to enter the restoration industry is straightforward:
“Be true to yourself, ignore the noise, and surround yourself with positive people. Many will try to make you feel inadequate—whether questioning your abilities, intelligence, or physical strength. Don’t let them define you. Run your business on your terms and offer services that align with your vision. Seek out resources, use them wisely, and remember that as a woman in this field, you bring incredible value, resilience, and unique strengths to the table.”
As Lydia continues to grow her business, her focus remains on increasing community awareness and positioning PuroClean of Southern Westchester as the go-to restoration company in the area. She is dedicated to expanding her impact, both as a business owner and a leader in an industry that needs more diverse voices.
Lydia’s story is a testament to the power of perseverance, adaptability, and leading with integrity. Through her work, she is not only restoring homes and businesses but also reshaping the industry for future generations of women
