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Native advertising is growing to be a major part of online marketing. Is your home business leveraging the power of native advertising?
In this episode of Home Business Radio, Richard “Capt’n” Henderson and Managing Editor Sherilyn Colleen interview Dale Lovell, author of Native Advertising: The Essential Guide and Chief Digital Officer at ADYOULIKE (www.adyoulike.com). He speaks about how native advertising has become central to a company’s brand and business success.
Topics include:
* Native advertising – what it is
* Different types of native advertising
* Why a home business should be interested in native advertising
* What to keep in mind when undertaking native advertising
* Should you use an agency or go solo?
* Ad creatives for native advertising
So come aboard and sail with us as we help you to link your home business with the latest trends in digital marketing and native advertising, with industry expert Dale Lovell.
Episode Sponsor: Global Venture Services – www.workparttimelivefulltime.com
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