GBK, the luxury lifestyle gift lounge and special events company honored the 2017 Golden Globe Awards’ Nominees and Presenters with a luxury gift and style lounge on January 6th and 7th at the ultimate entertainment/arts venue in the city, At The P. Guests were treated to a lavish array of gifts and services, and stars from many of this year’s nominated shows and movies flocked to the event! Many brands came out to showcase and gift their products to the celebrities. The event proved to be a great opportunity to gain exposure and jump-start marketing efforts in 2017!
Whether you enjoy live theater, restaurants, spending time outdoors, or are looking for a great spot for your next event, At The P, has it all. Open and available now is the Cole venue, a rustic, vintage venue perfect for your next party, business conference or photo shoot. This attractive open space has a bowtruss ceiling and surrounding brick walls. There is also a beautiful courtyard available. Rental tents convert this space into a magical wonderland day or night!
Among the luxury lifestyle brands, gifts included: Napa Technology, presenting Genesis, the first single bottle preservation and dispensing system designed for both sparkling and still wine. Genesis allows you to uncork, preserve, and pour your finest champagne or wine by the glass without wasting a drop. Unlike any other wine preservation device on the market, with Genesis there is no limit to how many bottles can be preserved and enjoyed at the same time. With the patented IntelliCork preservation technology, you can enjoy several of your finest still wines for up to several weeks after you uncork them, without losing any of their brilliance. And, for the first time ever, you can preserve your favorite sparkling wines for up to 5 days; LifeCell Skin Care, an all-in-one antiaging treatment formulated to target every aspect of aging skin; Jiusko USA, affordable luxury timepieces manufactured in China with precision, quality parts – featuring sapphire scratch resistant crystals, high quality Swiss, Japanese and Chinese movements including skeleton, moon phase, automatic and Tourbillon styles available with genuine leather, alligator or stainless steel straps; SenseMax, a high tech designer brand for intimate lifestyle products, bridging the gap between sex toys and innovative technology to deliver an unparalleled sensual experience.
Gifts from a variety of different categories including beauty, health and fitness, fashion, electronics and more filled the lounge and spoiled the celebrities, who took home a giant bag filled with goodies. Gifts within the beauty, health, and wellness categories included items from: Tweezerman, offering brow shaping gift sets for women in rose gold or alluring eyes and a nail clipper duo + shave brush for men; Barbar Hair Tools, providing Mini Max Cordless and rechargeable titanium flat irons; Dr. Liza of the[fix] chiropractic + massage, offering her signature red carpet myofascial release fix and gifting the[fix] balm; Flower Eyewear – FLOWER Beauty founder and award-winning actress, producer and business mogul, Drew Barrymore, has continued her brand promise of “prestige at mass” by now offering a selection of sun frames ($39) at over 2,750 Walmart Vision Centers across the United States; Guilty Soles, providing high quality, fashion forward footwear at a guilt free retail; and NIMA Sports – the ultimate portable audio experience for die-hard fans everywhere.
Fashion included a diverse collection ranging from formal to trendy-casual, handmade, personalized and tried-and-true brands we all love. Sponsors included: The Artisan Group®, gifting the celebrities a collection of handcrafted jewelry and accessories, spa and bath products, candles, cosmetics, clutches, pet accessories, stationery, and other handmade gifts; Tempt Brands, the hottest online destination for top designer brands clothing, accessories, beauty and home décor products for men, women and children up to 80% off retail prices;
Other great gifts include some unique luxury items from sponsors such as: Swimline and Solstice Watersports, an industry leader, and innovator, of both unique and functional inflatable products for the whole family; as well as maintenance equipment for family pools across America and around the world; and ezpz, a small business that makes all-in-one silicone serving ware that is a true game changer for mealtime with infants and toddlers.
Gourmet drinks and treats were sampled and gifted at the event by 4 Copas Tequila – The Original Organic Tequila made from the world’s finest and purest organic tequila; ixlb DimSum Eats – All-day takeaway dim sum on Sunset Boulevard in Hollywood with a giant dumpling painted on the side of the building focuses on traditional dim sum favorites with a completely new hip, fast-casual approach and all priced at $3.95; and Su She Art – Having a female sushi chef, as well as models, create a unique and memorable experience through a form of living art. Su She Art will be gifting $3,200 worth of Su She Art Catering which includes: two Body Models, Personalized Sushi Roll menu, Sushi Bar Hand roll set up and Body Painting Demo before Sushi is displayed on the body, 3hr event.
DJG from the UK bringing you the Best Soulful, Uplifting and Deep House. For more information, please visit: www.inspirationalsoulfulhouse.com
As always, GBK highlighted a few causes at the event and helped to promote awareness for these diverse organizations. The charity beneficiaries included:
Lambda Legal – Lambda Legal is a national organization committed to achieving full recognition of the civil rights of lesbians, gay men, bisexuals, transgender people and those with HIV through impact litigation, education and public policy work. For more information, please visit: lambdalegal.org/wcla
American Friends of Magen David Adom – AFMDA is the American fundraising arm of Magen David Adom (MDA), Israel’s national emergency medical response agency and Red Cross affiliate. MDA, Israel’s largest volunteer NGO, is a global pioneer in mass-casualty response, sharing its knowledge in the U.S. and around the world. For more information, please visit: www.afmda.org
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ABOUT GBK:
GBK, formerly GBK Productions, is a luxury lifestyle gifting and special events company, specializing in entertainment marketing integration. Formed in 2000 by Gavin Keilly, the company’s Founder and CEO, GBK consists of five divisions: GBK Celebrity Gifting, GBK Special Events, GBK Weddings, GBK Charitable Consulting and GBK Marketing/Public Relations. Widely known in the entertainment industry for bringing that little extra something into the Gifting Lounge environment, GBK offers its clients a full range of marketing services. For more information on Gavin B. Keilly (CEO) or GBK, please go to gbkproductions.com.