Instagram has come a long way since its inception. Long gone are the days where Instagram was a social site that was only meant for sharing fun photos from a ski trip or a family dinner. Today, a majority of business owners are using Instagram as a way to market their businesses and make their products known. In fact, some businesses are exclusive to just Instagram!
How? You may ask! The answer is very simple: the Instagram link in bio is getting the job done.
Even better is the fact that you do not have to settle for the single bio link that Instagram provides; you can rely on a service like LinkTree to embed more than one Free Link In Bio.
What Are Instagram Links in Bio?
The links in bio are clickable URLs that appear in Instagram descriptions. Whenever anyone clicks on the link, they will receive comprehensive information about your business and the products and services that it offers. The links that are embedded in your Instagram bio lead to your business website.
Should You Add Multiple Links to Your Instagram Bio?
While Instagram offers one free link for every bio, it is best to include multiple links in your bio, as this is the perfect way to ensure that your leads or target customers will learn more about your business. Needless to say, these links mean free marketing and advertisement for your brand.
By adding multiple links to your bio, you will do the following:
1. Promote your products and services
There is no better way to promote your business’s products and services than by doing it on your own terms. Forget about providing short descriptions that do not get into the nitty-gritty of things. Instead, focus on adding multiple links that will send your leads right to your web pages, where they can get comprehensive information about the services that you render and the products that you offer.
2. Offer brand information
Do you have a brand story to tell? Do you want people to understand your story so that they could connect with your business on a better level? Well, by adding multiple links to your Instagram bio, you can reserve a link that will tell your story and share with your potential clients your brand value.
3. Transfer potential customers to your professional web pages
When you market your business, you are hoping that anyone who comes across your advertisements will click on the link that you provide and end up on your business pages. Well, adding multiple links to your Instagram bio guarantees this. It is the best way to transfer potential customers from your social page to your professional web pages.
It is safe to say that multiple Instagram bio links will exponentially increase your marketing efforts. The more creative you are with your links, the higher the chances of achieving your marketing goals. Remember to constantly adjust the content on your pages, because Instagram users look for change and innovation at all times.
