There’s no doubt that summer is synonymous with music festivals, as the season is jam-packed with riveting concert experiences all across the nation. In St. Paul, Minnesota, Sound in Motion recently hosted Breakaway music festival, a multi-city electronic music extravaganza featuring some of today’s most sought-after DJs. Taking place on the Allianz Field stadium grounds, this music festival brought together EDM lovers for two days of non-stop entertainment and unforgettable memories.
The performances on Day 1 were nothing short of spectacular. Festivalgoers were treated to a high-energy set by ARMNHMR, a dynamic duo known for their emotional melodies and intense drops. Afterwards, EDM pioneer Kaskade captivated the massive crowd with a beautiful set featuring some of his most popular songs. Attendees were seen dancing with happiness and singing along to top hits like “Atmosphere” and “4am”. Renowned DJ Illenium then closed out the night with a powerful set complete with a fireworks show.
The second day of the music festival was just as thrilling as the first, with the lineup featuring heavy-hitters in the bass music scene. Celebrated for his unique style, ISOxo wowed the crowed with his innovative, energetic beats and heavy drops. Knock2 also delivered an electrifying performance that blended genres. Afterwards, Slander closed out the evening with an exhilarating set featuring their most popular bass-heavy tracks. The crowd was seen jumping up and down and head-banging along to each set with glee.
In addition to all the outstanding music sets, Breakaway featured a number of exciting brand activations for attendees to check out. Presenting Sponsor CELSIUS® hosted a fun lounge for festivalgoers to immerse in great vibes and enjoy complimentary energy drinks. Other notable activations were put on by SHEIN fashion, SunnyD vodka seltzers, and BeatBox party punch beverages. Monaco Cocktails also hosted a silent disco!
In all, Breakaway music festival helped solidify Sound in Motion’s reputation as the premiere, go-to EDM event production company in Minnesota. They also have a number of upcoming events that will bring the Twin Cities EDM community together all summer. These include Gabriel & Dresden at Union Rooftop on July 12th, Riordan at Union Rooftop on August 2nd, and Riot Ten at The Fillmore on September 6th. Companies looking to grow their brand awareness in the Twin Cities market should consider sponsoring these events.
