Holiday Season Marketing: An Inside Look At Knott’s Merry Farm 2016

Home Business Magazine gets an inside look at Knott's Merry Farm 2016.
Home Business Magazine editors take a photo with Santa at Knott’s Merry Farm 2016.

The holiday season is such a wonderful time for companies to freshen up their marketing strategies to attract new customers. Just take a look at Knott’s Berry Farm, one of the top-rated amusement parks in California. The popular theme park (located in Buena Park) just temporarily rebranded into Knott’s Merry Farm for the 2016 holidays, complete with shows and Christmas decor galore. Over the weekend, Home Business Magazine attended the 2016 Knott’s Merry Farm Media Day and got an inside look at the holiday theme.

Knott’s Merry Farm proved to be a joyous place for West Coast entrepreneurs to take their families this holiday season. In addition to the many thrilling rides like the Supreme Scream tower that drops riders 300+ feet and Xcelerator, Knott’s Merry Farm has a vast selection of holiday offerings. First off, attendees should definitely check out the truly spectacular Merry Christmas Snoopy Ice Show in the Charles M. Schulz Theatre. Over half an hour long, this fantastic production features masterful skaters and Snoopy enjoying holiday events like decorating a Christmas tree and waiting for Santa.

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The Merry Christmas Snoopy Ice Show was a joyous, highly entertaining production for Knott’s Merry Farm attendees.

The Christmas Crafts Village was also a great place to do some early holiday gift shopping. In addition to an amazingly skilled glass-blower, local artisans displayed jewelry and other handcrafted treasures for the excited passersby. Each night, there is also a synchronized light show and snowfall on Main Street in Ghost Town. Featuring thousands of twinkling lights dancing to holiday music, this special nightly occurrence really gets you in a joyous mood for the season.

On top of these fantastic holiday offerings, guests can also take their photo with Santa and indulge in seasonal treats like succulent warm cookies and candied nuts in a toasty, cozy indoor environment. Guests can also experience other live entertainment like It’s The Merriest Christmas Show Ever, Charlie Brown (featuring a Christmas pageant directed by Charlie Brown). Guests can also catch live performances of Charles Dickens’ ‘A Christmas Carol’ or O. Henry’s ‘A Gift of the Magi’ in Ghost Town’s intimate Bird Cage Theatre.

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Knott’s Merry Farm 2016 attendees will love It’s The Merriest Christmas Show Ever, Charlie Brown.

There is also the live show, ‘A Peanuts Guide to Christmas’, where The Peanuts share their tried and true tips to help you survive the holiday season. Guest will also love celebrating the dazzling Calico Tree Lighting Ceremony with members of the Calico Bell Choir. The world-renowned bluegrass country music group, Krazy Kirk and the Hillbillies, also perform their exhilarating musical comedy show at the Bird Cage Theatre on select dates. In addition to all these seasonal offerings, Knott’s own Calico Carolers vocal quartet performs top holiday songs throughout the streets of Ghost Town.

Knott’s Merry Farm 2016 is open from now until January 8. For more info and to purchase tickets, please visit the Knott’s Merry Farm website.

West Coast entrepreneurs can
West Coast entrepreneurs can gain holiday marketing inspiration at Knott’s Merry Farm 2016.

Knott’s Merry Farm was a fabulous way for entrepreneurs to get in the spirit of the holidays and strategize ways to incorporate seasonal flair in their offerings. For business owners looking for holiday inspiration, definitely take the family and friends to Knott’s Merry Farm 2016. The many colorful holiday decorations and whimsical shows will surely help you destress and think up exciting new marketing ventures for your business.

Contact: shannahch@gmail.com

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