In celebration of the 2016 ESPY Awards, Los Angeles county was a flurry of red carpet lounges and invite-only soirees for today’s top athletes and stars. The one ESPY’s event that stole the spotlight was the 2016 Talent Resources Sports Luxury Lounge, which took place at NBA superfan James F. Goldstein’s über luxe estate in Beverly Hills. The lounge was a truly spectacular space for stars like Mario Lopez, model Don Benjamin, actor Josh Peck, and countless sports stars to toast to the ESPY Awards in lavish style.
At the Talent Resources Suite, which took place beneath a picturesque tennis court in a full private nightclub called Club James, the stars were pampered with many remarkable gifts. All of the guests received a custom-inscribed bottle of luxe cologne by Ralph Lauren Fragrance, must-have apparel by RNL Let Loose, and services by the PRIV app that offers on-demand beauty & wellness professionals. The stars also raved about InBody fitness trackers and JetSmarter, which offers unlimited jet flights for elite travelers for $10,000 a year (a must-have for sport stars who have to frequently travel all over the country).
Throughout the event, the star attendees also enjoyed sipping on cocktails by Hornitos Tequila and sampling Clif Bar‘s tasty new Nut Butter Filled Energy Bars. Guests also had a blast playing ping-pong on a custom-made Ralph Lauren table and dancing to electrifying beats. It was a fantastic celebration that got everyone amped for the 2016 ESPY Awards taking place the next day.
Talent Resources is an entertainment and sports marketing agency built on the power of celebrity personality. Talent Resources utilizes the power of celebrity through social media, digital media, and events to raise brand awareness in organic and creative ways, resulting in unprecedented exposure.
All of the star guests had a blast at the 2016 Talent Resources Luxury Lounge. The company sponsors in attendance also had the opportunity to connect their brands and products to the prestige of the 2016 ESPY Awards and receive invaluable celebrity testimonials and images. If you want to capitalize on ESPY Awards celebrity marketing next year, definitely keep the Talent Resources luxury lounge at the top of your 2017 plan. It will help you generate massive publicity and brand awareness for your company’s offerings.
Contact: Shannah Henderson, shannahch@gmail.com
