There are a number of factors that feed into the success of an e-commerce store – good marketing, compelling branding, cornering a nice market, etc. But one of the less discussed factors in e-commerce success has got to be shipping; in order to keep customers satisfied and returning, you have to figure out a shipping solution that’s cost-effective and flexible. Too many e-commerce stores overlook this aspect, but it is very important, as it essentially blends customer service and pricing. But how are you going to deliver items to a customer on the other side of the country? As this article will argue, it is vital to partner with a shipping courier for efficient delivery of your stock.
Why Do You Need Discounted Courier Services?
If your company is with the wrong shipping courier or doesn’t possess one at all, it is a recipe for disaster. Without a courier service, an online company can end up struggling or even fail to meet the delivery threshold promised to the customer. You can also avoid the dreaded “shopping cart abandonment” that happens when your customers see the price of shipping and – for lack of a better phrase – jump ship. Choose a quality, inexpensive courier broker like netParcel and you’re likely to see business boom.
Desirable Qualities of a Courier Service
The following attributes are essential in the courier company you select:
- Availability: It doesn’t matter the industry that you are participating in, business is a continuous venture and customers come at random. Strong customer service through quick communication and processing of orders is key for repeat business. You need a courier service that will offer solutions around the clock.
- Quick and Efficient Delivery: It is crucial that a package arrives at the destination at the agreed time. Make sure your shipping courier service has expediency in mind as a priority.
- Experience: This gives them a better angle at dealing with challenging scenarios, and it also shows that they have mastered the faster navigation routes.
FTL (Full Truckload) Vs. LTL (Less-Than-Truckload) Shipping
When choosing a courier broker – that is, a company that puts you in touch with various courier services – make sure they offer these two services. LTL is a service whereby different shipments from multiple customers are combined (most firms with fewer items to transport choose this because it is budget friendly). In an FTL, on the other hand, you can either fill the truck or can pay for the unfilled space.
Why You Ought to Perform Comparison Shopping for Courier Companies
When you are looking for a courier company, you shouldn’t choose the first one that comes to mind – compare and contrast the different options available. You’ll discover that another company might offer a slightly different service at a more affordable price. The comparison will give you the opportunity to acquire detailed quotations that will guide you through the selection process. Again, this can be done through a courier broker, like netParcel.
Successful e-commerce business is about more than just branding. If you want to avoid shopping cart abandonment and expand your business to more places, find a shipping courier and allow your customers to choose their ideal shipping services.
