Going out on your own is much easier these days. A huge number of people have been doing this successfully over the last decade. It has become increasingly common for those working in a full-time salaried position to have their own side business in the start-up stage. What changes have allowed start-ups to become much more accessible? Why are so many people exploring these options and how is launching a business now possible for even those with much less experience?
A growing acceptance of remote working – Whilst technology has been changing to support working remotely for quite some time, this past year in particular has allowed for the biggest shift to happen, which has enabled start-ups two-fold. The first is that it allows those who are now working from home to have a lot more freedom with time to pursue their own interests. For the start-up, it also means that much more focus can be put on the online space — business was once prioritised in a face-to-face fashion. This huge shift to the online space has removed much of the difficulty for start-ups and one-man bands and has allowed for much greater flexibility right off the bat.
A changing working culture – Much like the shift to remote work, many employees are less prone to enjoy the typical 9-5 with a half an hour lunch break and are seeking a way to change the status quo. Whether this be from seasoned salary people or recent graduates, the desire to explore further options in working and to have a different experience with more flexibility has been key. It’s been a huge reason for the evolution and development of new start-ups.
Growing numbers of unique niches – An important part of business has always been to find the perfect niche, but as different online spaces continue to change and evolve the unique niches do as well. Start-ups have been able to carve their own spaces in the market that may typically not be filled or unable to be filled by those not willing to explore different opportunities. This could be those operating in the online gaming space like here for example, a niche start-up opportunity, or even in the arts and crafts space. Online marketplaces allow newcomers to fill missing niches.
Online services have helped too – Going out on your own and getting set up is always difficult. Any time a new platform or tool comes along to help, it’s inevitable that it will lead to an increased number of start-ups and the evolution of them too. Sites like Fiverr have helped many take their day-to-day professions to the online space without needing the knowledge of going out on their own. The exposure from the platform oftentimes provides enough publicity to get things off the ground.