Robert F. Brands

Robert F. Brands is President and CEO of VariBlend Dual Dispensing and founder of Innovation Coach ® / www.innovationcoach.com. Brands authored “"Robert's Rules of Innovation ®” with Martin Kleinman; The Ten imperatives to Create & Sustain “NEW” in Business, published by Wiley Publishing (2010) and The Art of Implementation (2015). Between 2006 and 2009, Brands served Managing Director of the Personal Care Division of Rexam Plastics representing about $1B in sales, with 25 sites worldwide, about 11,000 employees in three Business Units: Dispensing Systems, Make Up and HPC (custom molding). Rexam acquired Airspray NV, a worldwide leader in non-aerosol foam dispensers, in May of 2006. Under Brands’ stewardship as President of Airspray U.S. since 1998 and since 2004 as CEO of the Dutch public company, Airspray created the international market for instant foam dispensing. Here, Brands delivered consistent double-digit profitable growth.