Esteemed Marketer Marc Rosenberg Invents Portable Workstation for a Global Marketplace

Founder Marc Rosenberg (middle) with Chicago designers (Rehkemper Design) Steve (left) and Jeff Rehkemper (right)

Marc Rosenberg created The Edge Desk after seeing a seismic shift in how people work and live today globally. The time for people to sit at one giant desk for 8 hours straight, suffering attention problems and physical neck and shoulder pain, has long passed.

Rosenberg and his team had an epiphany while shooting a commercial for 13 hours. At one a.m. in the morning, the director had brought in a massage chair similar to ones seen at airports. “While sitting in the chair, knees tucked comfortably, back totally straight without pressure, I was asked to look at something on my computer,” he says. “Instead of getting up, my laptop was put on a chair in front of me and I realized that if we could duplicate this position (without your face in a donut) then we could address a better, healthier and more comfortable way for people to work.”

Successful ideas require a leap of faith and sometimes great risk. “At 52, I gave up very lucrative corporate jobs and did everything you’re not supposed to do,” he says. “I used 401k money to fund The Edge Desk until we went on Kickstarter.” The product launched on Kickstarter in March 2016, setting a goal of $165,000. In 51 hours, the company passed that goal and became one of the top 1% of campaigns, raising $484,000 to date. They sold 1500 desks through Kickstarter and Indiegogo, and those desks were sold in 41 countries around the world.

Prior to creating The Edge Desk, Rosenberg’s focus was always on youth products, and he created marketing plans for some of the most successful toy products in history. The entrepreneur is best recognized for being on the team who launched Furby in 1998 with Tiger Electronics. In the 90’s and early 2000’s, they created hundreds of breakthrough electronic toys for kids worldwide.

The Edge Desk comes fully assembled in the box with a knee chair, easel and portable workstation (desk) all-in-one, and sets up in less than 2 minutes. It has complete adjustability, comfortably accommodating someone from 4’7, 89 lbs. to 6’3, 315 lbs. Whether it be college students in small dorm rooms or a family in a small apartment, Rosenberg aims to simplify working and increase productivity for people all around the world. Visit www.theedgedesk.com.



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