Shelby McKee Turns Dilemma into a Startup Business

By Laura Baumgartner

In 2009, Keysocks founder Shelby McKee was getting ready to go to a Cincinnati Bengals football game on a brisk fall Sunday. Wanting to wear flats and with the temperature falling, she realized she needed “no show” socks. Traditional footies always fell off her feet or scrunched up and never provided warmth. Armed with scissors and sheer genius, she cut a hole in her husband’s knee-high dress sock and the Keysock was born!

It took her three years. McKee’s dad was just retired; he had been in sales and the business world for years and was ready to help her start Keysocks. She researched for months, thought for sure there’d be something like this on the market, but couldn’t find a no-show knee high sock anywhere. McKee recruited her two sisters, Stefanie and Christy, and began working to manufacture the first and only knee high no-show sock.



There are times when making sacrifices in the name of fashion is worth it, but it does not always have to be painful. From launch, Keysocks has brought style and comfort to women and girls all over the world desiring to wear their favorite heels, flats or sneakers without being annoyed by socks that slip, being hurt by painful blisters, or suffering with cold legs. McKee designed the socks to stay in place and out of sight.

Keysocks are available in Original or Light versions. “Light Keysocks are made from a revolutionary, patented process that converts coffee residue into an eco-friendly, sumptuously light fiber, perfect for spring or summer,” McKee shares. “Made from moisture-wicking Coolmax polyester and form-fitting Lycra spandex, Original Keysocks are a tad thicker than the light version and provide the foundation for a day in an icebox office or your night out on the town!”

From skinny jeans to dress slacks, Keysocks can be worn invisibly with any full-length pair of pants — perfect for business professionals. A strategic keyhole opening on the top of Keysocks makes it nearly impossible for anyone to notice the garment inside a shoe. Toes are kept cozy and legs have an added layer of warmth for chilly environments.

“More adventuresome fashionistas pair their Keysocks with capris, skirts and dresses,” McKee says. “Keysocks are the must-have fashion accessory for every season or style and we can’t wait to see how our business grows!” Visit www.keysocks.com.

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