Though sports betting in the United States has had a very rough past, it is currently flourishing in all 15 states where mobile sports betting is legal. After the enactment of Professional and Amateur Sports Protection Act in 1992, sports betting was banned all across the United States which engendered the formation of the country’s biggest underground market i.e. illegal sports betting. However, ever since the federal law prohibiting sports betting has been overturned, the sports betting industry has been expanding at an unprecedented pace. With more and more states expressing their interest in moderating laws about sports betting, the industry is projected to reach $82 billion in the next 3 years.
With hundreds of online sportsbooks entering the global gambling market, more and more people are engaging in online sports betting. Tech companies, online sportsbooks, and other online gambling platforms have made it easier for people to bet on their favorite sports by facilitating the communication between bookies and bettors. But, that’s not it. Many startups are working diligently to make online sports betting more immersive so that bettors have a more social experience when they wager online. Here are a few startups that are shaking up online sports gambling:
Matchbets.com
Founded in 2019, Matchbets is an online sports betting company that is known for its novel approach to the style of wagering bets. Unlike traditional sports betting, Matchbets allows bettors to wager against each other, instead of wagering against the house, thereby taking bookmakers out of the equation. Matchbets was launched shortly after the federal ban on sports gambling was lifted in May 2018 in the United States. Mark Krause, founder, and CEO of the company told The Click in an interview that he felt that there was always something missing in sports betting and therefore wanted to make betting methods more innovative with Matchbets. Though Matchbets currently operates in only Canada and the United Kingdom, it is all set to make its US debut this year. You can find out about the best non-Gamstop casinos at https://new-casinos.online.
The Action Network
A sports analytics and media company, The Action Network is the most trusted source for sports fans. Founded in 2017, this startup has improved both betting and entertainment experience through innovating betting tools, authentic news, premium insights, data, and odds. The Action Network is an umbrella company that comprises three sports betting companies i.e. SportsAction (a bet-tracking and scores app), Sports Insight (a betting terminal app for professionals), and FantasyLabs (a fantasy modeling platform). All three companies offered subscription-based tools and free services to their loyal customers.
The Action Network has brought innovation in online sports gambling by bringing a unique lens to the world of sports through their premium content, proprietary tools, and in-depth analysis that help sports fans make smarter choices while wagering online.
PickUp
Founded in 2019, PickUp is a sports betting startup that has taken money out of the equation. PickUp allows bettors to place bets for free. PickUp currently offers prizes at Bowlero, one of the biggest ten-pin bowling operators in the world. However, PickUp may partner with other companies like Fanatics (a sports apparel company) and Hyperice (a company that sells massage devices to athletes).
