Every home-based entrepreneur is, above all else, a sales person. Improve in prospecting skills. Plan a sales campaign. Learn the tools and tactics to be better at negotiating and closing sales.
10 Tips for Finding the Right Price for Your Goods
By Chip Averwater
"Avoid costly mistakes with pricing and get ahead of the competition."
Any business’s survival depends on finding the ever-elusive right price — that magic number that will get people to buy from them in an online-discounts-dominated market while still allowing them to make a profit. No matter what you’re selling, the "right" price to ask for your goods is never clearly defined.
Savvy business owners are discovering that bartering is a great vehicle for moving excess inventory, attracting new customers, and generating barter dollars that can be used for advertising and other business expenses.
By Chip Averwater
Turns out your math teachers were right: You do need this skill to survive in the real world. And that’s especially true for business owners.
"World's Greatest Salesman" Explains How Love and Honesty Lead to Selling Success
By Deborah Jeanne Sergeant
"Never sell anything to anyone that you know you wouldn't sell your mother."
Talking with Joe Girard quickly moves from a business conversation to what feels like chatting with your dad (or granddad, depending upon your age). He comfortably uses your name, offers sound tips, and exudes a sense of warmth nearly extinct in the corporate world.
Few strategies can drive sales faster than discounting. Conv
ersely, "few strategies can destroy a business's long-term health faster than discounting," says Jason Marrs, pricing strategist and co-author of No B.S. Price Strategy with Dan S. Kennedy.
How to Effectively Market a Service-Based Business
In some respects, selling a product is easy. You have an item you can show and demonstrate to people when in person, and something you can take photos of for your marketing pieces. Even more important, your prospects can use multiple 
senses to make a buying decision. For example, they can hear the hum of the car’s engine…they can see the beautiful and vibrant color of the artwork…they can touch the clothing’s fabric…they can smell the designer perfume…they can taste the delicious baked goods. You have numerous ways to make the product “real” for your prospects
Keys to Effective Phone Calling and Prospecting
It’s been said that salespeople who avoid making phone calls ha
ve skinny children. Prospecting for new business is critically important, and for the majority of salespeople, it is by far the most challenging and stressful aspect of their profession.
Pricing Strategy Considerations for Products and Services in Your Start-Up Business
By Barry Thomsen
Setting prices for your products and services in a start-up business can be real challenges for any size business. They are so many variables that go into a pricing decision that it's difficult to use the same strategy for everything. And if you do use the same strategy for pricing repeatedly, your competition will figure it out and use it against you.
By Jim Taylor, Stephen Kraus, and Doug Harrison
How can anyone who specializes in high-end sales continue to make a living? Authors Jim Taylor, Stephen Kraus, and Doug Harrison believe the answer lies in one quality: passion.
By Sales Coach Nathan Jamail
Why is it that a sales professional’s number one priority is to close the sale and yet buying the product is the prospective customer’s last priority? Your product or service cannot become a customer’s number 1 priority until you understand the customer's priorities.
