The Key to Successful Selling in a Home-Based Business

Become A Priority!

By Sales Coach Nathan Jamail

Why is it that a sales professional’s number one priority is to close the sale and yet buying the product is the prospective customer’s last priority? Your product or service cannot become a customer’s number 1 priority until you understand the customer's priorities.

Why Smart Employers Care About Work/Life Balance

The line between “work” and “personal life” has become really (really!) blurred for most American workers. Thanks to evolving technology and an unforgiving economy, we’re under constant pressure to perform.

Helping Infants and Promoting Family Wellness

Mompreneur Revolutionizes Healthy Baby Swaddling with The Ollie Swaddle

By Shannah Carol

As a single foster mom, Hindi Zeidman was having a tough time parenting Oliver, an infant on the verge of being labeled “failure to thrive.” After seeing him struggle with basics such as sleeping and staying calm, Hindi set out to find a solution.

After much searching, Hindi took matters into her own hands and created The Ollie Swaddle.

Go Small and Go Home

Woman Trades Fashion Stylist Career to Become a Successful Home-Based Artisan Jam Purveyor

Liz Cowan had worked for 15 years as a sought-after fashion stylist in Los Angeles and in New York for the country’s top fashion publications such as Rolling Stone, Vanity Fair, and GQ, and for celebrities such as Angelina Jolie, Ryan Gosling, and Christina Aguilera.

Her latest enterprise is a wildly successful home-based empire of small-batch artisan jam at Three Little Figs in her return to Portland, Oregon. 

Simple Solutions Fix Major Problems On-the-Cheap

For just a few dollars, that wire octopus behind the computer or electronics center, or running across the floor, can be easily gathered, shielded and aesthetically covered with thrifty cord control solutions from CableOrganizer.com.

Willpower Woes: How a Rotten Resolve Can Hurt You

3 Ways to Develop Better Self-Discipline and Control through Practice, Progression and Patience 

Willpower. We all want it. We all need it. But far too many of us just don’t have what it takes to stay resolute and determined when the going gets tough.

Indeed, maintaining self-control and self-discipline when facing challenges at work and at home, or when aspiring toward ambitious future goals and objectives, can be among the most difficult life skills to manage and master—but it’s also one of the most impactful. 

Every Relationship Matters for Success

Professional Achievement Depends on Your Rapport with Everyone 

You probably spend a lot of your time thinking about how to impress the boss. But when’s the last time you thought about making a good impression on anyone else at the office?

Leaders Go First!

By Dov Baron

We have all had the unenviable experience of dealing with leaders who lack integrity and, at the very least, it can be frustrating and more likely demoralizing. There again, great leaders have the ability to inspire us, and nothing is more inspiring than a leader who walks their talk.

 

Influence: The Ultimate Power Tool

By: Dr. Robert Cialdini, Ph.D

To be an effective leader you must be able to influence others. What makes people say “yes” to your requests?

Following are the six proven universal principles of persuasion, that when used ethically, can influence others to change their behavior. 

Everything Under One Roof

How to Prepare a Home-Based Business for a Disaster

With more than half (51.6%) of small businesses in the United States now home-based according to the U.S. Census, these businesses represent a large business sector that could be vulnerable to emergencies and disasters if they lack advance plans.

With that in mind, this article provides practical ideas for home-based businesses to become better prepared.

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Business Start-Up

College Hot Sauce Experiment Becomes Small Business

By Sherilyn Colleen

How many people can turn a college hot sauce kit into a sustainable small business? It takes a rare type of person, but we know them as entrepreneurs.

Luckily for all hot sauce lovers, RisingHy owner Mike Konefal never gave up on his dream.

Office Technology

How to Become More Employable as Smart Machines and Robots Become More Prevalent

By Edward D. Hess

Technology is replacing real jobs and will continue to do so at a record pace over the next couple of decades.

We're accustomed to seeing this kind of thing in certain industries such as manufacturing, healthcare, and banking. But now, says Professor Edward D. Hess, technology will be coming for white collar jobs, too.

Success Stories

Engineering College Students Turn a Business Project into an Innovative Career

By Sherilyn Colleen

At Trine University, a small engineering school located in Northeast Indiana, five students were lucky enough to encounter a class project that not only applied to the “real world,” but also would turn out to offer them “real world” jobs.

Marketing

By Kayley Freshman-Caffrey 

Rising consumer spending has prompted companies to expand their marketing budgets to capture the greatest possible portion of an expanding customer base.

 Analyzing the markets for different types of advertising can help buyers decide how their media mixes should be composed.

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