Man's Business is Becoming The Catalyst That Sparks More Affordable Textbook Buying
Jonathan (Jonny) Simkin is founder and CEO of SwoopThat LLC, a San Diego-based technology company that offers parents with college-bound students a free service which can save them up to 75-percent on the cost of college textbooks. A recent college graduate himself, Simkin brings a unique perspective to this growing, and sometimes burdensome, college expense.


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and President & CEO of Integrity Capital Partners (ICP). He is an active advisory board member and class instructor at Washington, DC's renowned Kogod School of Business where he offers advice to entrepreneurs looking to spearhead their own brainchild organizations and make their mark in America.
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