April 2009 Letters to the Editor

    Submitted by Anonymous (not verified) on Fri, 04/17/2009 - 11:41

    Here are just a few of the letters to the editor printed in the April 2009 issue of Home Business Magazine.

    (This previous issue is now off the newsstands, and it is available for purchase by clicking the "Subscribe" channel on the site and then clicking on "Previous Issue ".)

    Three Important Rules of Business

    Both small and large business owners must pay close attention to their modus operandi, especially in these times of inflation, recession, and consumer cutbacks. The first thing managers must do in a slow economy is get their priorities straight: Do they choose to keep growing the business or just make sure they survive the downtime? To achieve both, focus on three top rules:

    1. Bring them in the door.
    2. Make sure they leave happy.
    3. Know what business you're in.

    Denny Durbin
    Entrepreneur and author of "Lazy Enchiladas, Redefining Success,"

    From the Editor: As covered in our January/February 2009 issue, home-based business owners should also consider following the current trend of “going green” in the slow economy. This trend is to not only live in a more environmentally friendly manner, but to also live more frugally by reducing consumption and using resources more efficiently. Just about any home business can diversify its existing business with green products and services, which can help it achieve survival, growth, and prosperity in the current economic climate.


    Successfully Growing a Business with the Internet

    The Internet has become a way of life, but for every web business that succeeds, hundreds of thousands of others languish in obscurity and lose money! Fortunately there are Internet entrepreneurs that teach small business owners how to grow their business and make a profit while still having more time to enjoy life, family and friends.

    Rich Schefren, Strategic Profits Founder, www.strategicprofits.com

    Bringing Dignity to the Workplace

    The workplace is one arena where most of us have experienced the indignity of what Robert Fuller, Ph.D., calls "rankism." Rankism is the abuse of power that happens in hierarchies. It's when someone on the higher end of the totem pole treats someone on the lower end with disrespect. It can be subtle or overt, and it's rife in the business world. Rankism saps creativity, fosters resentment, and-most of all-robs its targets of dignity. Yet, hierarchies are often essential for businesses to function efficiently. How, then, do we address this dilemma? We can start by making dignity a primary value. We can make rankism in all its forms unacceptable, in our own personal lives and in the wider world. We can adopt practical strategies that help create a culture of dignity wherever we are, including the workplace. We can choose to treat others with dignity and see the benefits that result for everyone.

    Robert Fuller, Ph.D and Pamela Gerloff, Ed.D., Authors of Dignity for All: How to Create a World without Rankism
    www.dignityforall.org

    From the Editor: This is a big problem for larger small business. Fortunately, most home-based business owners do not have to grapple with this tough issue. Most of their employees work in virtual arrangements from their own locations.

     

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